Benefits of Shopping at Your Local Bakery
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There is nothing quite like the incredible smell, sights, and sounds in the
unique environment of a local bakery. It feels just like a home away from home.
You know the baker and employees from community interactions, the mouthwatering
baked goods are to die for, and the smells elicit memories of cherished
traditions.
Supporting a local bakery goes beyond just that small business. It is at the center of many small business entrepreneurs that provide the products you enjoy at the business, from farmers and local suppliers to the employees that work there.
No matter why you love it, local bakeries are hidden gems in communities nationwide. So what are the benefits of shopping at your local bakery and ensuring these local destinations continue to thrive?
Local Benefits
Local bakeries specialize in their craft and have a lot of room
for creativity in their recipes, menu, and environment. Therefore, you will
find a delightful variety in their offerings and more attention to detail in
the bakery items served. In addition, local bakeries thrive on connecting with
their customers, which keeps them returning.
When you shop at the grocery store, the loaf of bread you purchase has likely sat for several days before you buy it. However, the products are baked fresh at a local specialty bakery every morning. So every time you shop at the local bakery, you will surely get the freshest baked goods possible.
Finally, local bakeries care deeply about their products. Their owners take the time to source the best quality ingredients to make your baked goods. Additionally, because the baked goods go straight from the oven into your home, they have far fewer preservatives than their grocery-store counterparts.
Supporting Your Local Bakery
The most obvious way to support your local bakery is to visit
frequently. Try different breads, cakes, muffins, and menu items, and give the
owner your feedback. Go a step beyond visiting the bakery for a small daily
order from time to time and remember to order from them for larger gatherings and
events such as parties, holidays, and work events.
Another way to support your local bakery is to make it your go-to gift-giving location. When it comes to bakeries, the gift-giving options are endless. Say "thank you" or "happy birthday" with a sweet treat. Stop in to order a Danish to bring to your kids' teachers for lunch. You can even make cute gift baskets by purchasing their gift cards, breads, and other specialty items.
Finally, remember that word of mouth is a powerful advertising tool for small business owners. Take a photo of your purchase and share it on social media while tagging the business or leave them a 5-star Google review. These reviews and posts go a long way for local bakeries that might not have massive marketing budgets.
If you are looking for a great local bakery to call "home," look no further than Potter's Bakery. As your local family-owned bakery, we have been baking for our community since 1929. We use the finest and freshest ingredients and local products whenever possible. Our commitment to quality shows in the taste of our fine baked goods. Visit our store or call us at 231-947-5125 today!
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Sources:
https://connect2local.com/l/586411/c/592836/5-reasons-to-buy-bread-from-a-local-bakery
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